The JCK Hospitality Pcl. (“The Company”) operates main business is the restaurant business, under various concepts and divided into 5 categories, including 7 brands as follows:
(1) “All You Can Eat” buffet restaurants under 3 main brands: “Hot Pot Buffet (HOT POT BUFFET)” “Hot Pot Gold (HOT POT Gold)” and “Shabu Tomo” (SHABU TOMO)”
(2) Grill restaurants under the brand “DAIDOMON Korea Grill”
(3) Hong Kong style Chinese restaurant, seafood and dim sum under the brand “Zheng Dou Grand”
(4) The right to operate a restaurant business under the international trade name “Burger & Lobster” in Thailand, which is a famous bistro-style restaurant from London, England.
(5) Shabu Mala restaurant In the form of a conveyor belt under the brand “Ai Huo Guo”
Restaurant/Brand | Service Mark | Concept |
1) Hot Pot Inter Buffet | The international buffet restaurants serve Suki Shabu and wide variety of international food plus desserts, ice cream and soft drinks on the counter bar providing the foods that customers can select by themselves or served to the table at the price of Baht 399 per person to let the customers enjoy the meal unlimited within 1 hour and 30 minutes. In some branches, the customers can add a roaster to have both boiling pot and grill roaster at their table with additional charge of Baht 60 per person. | |
2) Hot Pot Gold | Shabu and grill buffet restaurant in a premium, modern style, and serving with all selected ingredients. The restaurant is a table service, the customers can enjoy self-serving at a counter bar with a variety of sauces, snacks, salad bar, fruits, desserts, ice cream and a wide range of beverages at a price of 399 Baht per person for all-you-can-eat for 1 hour and 30 minutes. the customers can add a roaster to have both boiling pot and grill roaster at their table with additional charge of Baht 60 per person. | |
3) Daidomon Korean Grilled | The Korean grilled buffet style which focuses on special premium ingredients and imported meat of the highest quality together with a variety of Korean dishes to taste. The restaurant is a table service, the customers can enjoy self-serving at a counter bar with a variety of sauces, snacks, salad bar, fruits, desserts, ice cream and a wide range of beverages at a price of 359/459/518 Baht per person at the Ayutthaya city park and 444/561/691 Baht per person at Central Ubon and the Future Park Rungsit Branch (including drinks) which customers can eat for all-you-can-eat for 1 hour and 30 minutes. | |
4) Zheng Dou Grand | Zheng Dou Grand is a Chinese restaurant serving seafood and Dim sum serving with fresh and premium ingredients. Moreover, every dish is well prepared by the Hong Kong Chef with more than 30 years of experience to ensure that every dish maintain its value. with traditional recipe. | |
5) SHABU TOMO | SHABU TOMO is a premium Japanese style shabu with a great quality and selected fresh ingredients from a chef with over 20 years of experiences, starting at a price of Baht 705 and 823 per person for the Sea Bass Seafood Buffet There is also an A La Carte menu and special menu that you can choose including premium A5 beef and a VIP room - only available at the Central World branch. | |
6) Burger & Lobster | Burger & Lobster is an English restaurant with international branches with famous main menus, prime beef from a farm in Nebraska, Atlantic lobster imported from Canada, and Original Lobster Roll, which is the uniqueness of simplicity and the key of Burger & Lobster. Furthermore, Burger & Lobster serves dishes inspired by local flavors and ingredients such as Khao Soi Lobster, as well as seasonal menus and outstanding beverage. | |
7) Ai Huo Guo (爱火锅 Ai Huo guō) | Ai Huo Guo (爱火锅 Ai Huo guō is a premium mala shabu served on a conveyor belt that is currently popular to the new Mala Shabu that gives the taste and atmosphere in Sichuan Province, China, with the original spicy taste, fragrant spices and ingredients imported directly from China with selected quality ingredients. Cleanliness and freshness are the basis of service. Starting at only 15 baht per menu. |
As of December 31, 2023, the Company has a total of 16 restaurant branches in operation, consisting of 5 Hot Pot branches (divided into 4 “Hot Pot Buffet” branches and 1 “Hot Pot Gold” branch), “Daidomon Korean Grill” 2 branches, “Zhengdou Grand” 1 branch, “Shabu Tomo” 5 branches, “Burger & Lobster” 1 branch and “Ai Huo Guo” restaurant 2 branches.
The Company’s restaurants are located in Bangkok and metropolitan areas, including other provinces, covering all regions of the country which are mostly located in departments, modern trade centers, and various shopping centers to facilitate the accessibility of the target customers. In 2023, the Company operated “SHABU TOMO” 3 more branches in order to cover a wider group of customers and a new brand “Ai Huo Guo” has been added 2 branches of premium mala shabu conveyor belt.
Our factory or central kitchen is located at Lamlukka District, Pathumthani Province on the area of 13-0-96 rai. The factory has been inspected and certified for production with quality standard in food industry such as GMP (Good Manufacturing Practice) and HACCP (Hazard Analysis and Critical Control Points) from Intertek Industry and Certification Services (Thailand) Ltd. The factory or central kitchen’s functions are raw materials procurement, semi-finished food production such as different types of meat balls, stuffed squids, and seasoning pork especially the sauces which are the major seasoning of Suki Shabu for delivering to all branch restaurants. The quality of foods and raw materials, flavors of food and sauces have been controlled to have the same standard at all branches. New dishes, recipes and several semi-finished foods have been developed in order to be prepared easily by branches and have the same standard of quality. Moreover, menus have also been developed and improved the taste in order to develop the food as a semi-finished food. Therefore, the production capacity and capacity utilization rate are measured from the number of production employees and the maximum amount of food that the production employees used to produce each day. Most of the food production are more likely to use in a labor-intensive form, therefore, the used of tools such as cutters and mixers, making capacity measurements from the capabilities of the tools are not reflecting the total production capacity.
The Company has a logistics system to transport the raw materials and foods from the factories or central kitchens to all branches throughout the country by using the transportation of the Company and external transport companies which provides the Company the ability to control the quality, freshness, timing and cost efficiently, including the supply of the utensils, equipment and kitchenware to all branches to keep control of the standard and its unique identity of the Company.
In addition, the factory or central kitchen is also the storage facility for preserving both fresh and dried raw materials, semi-finished foods, ingredients, kitchen appliances and utensils in restaurant etc. with adequate preparation and reservation plan to meet the requirement of each branch.
The Company controls quality and standard of services in every branch. All restaurant staffs will be trained regularly as they are considered as critical factor to deliver successful customer services which is satisfying and maintaining good relationship with our customers to keep them coming back to our restaurants.